Key Takeaways
- As the online poker industry enters the quiet summer period, the world’s largest poker rooms are falling back on some tried and tested, if rather uninventive, promotional structures.
- Rather than fight the summer slump, online operators often accept the status quo and ease off on large promotions, with the focus switching to structural development like changes to loyalty programs, weekly MTT structures and game offerings.
- June’s innovation award falls on MPN, which is trying something new with “Festival of Speed.”
As the online poker industry enters the quiet summer period, the world’s largest poker rooms are falling back on some tried and tested, if rather uninventive, promotional structures.
