Traffic Watch: Yearly Market Summary Traffic Watch: Yearly Market Summary
Key Takeaways
  • Global numbers were helped greatly with the reintroduction of Full Tilt just over six months ago, which injected $186 million back into the poker economy.
  • The numbers in terms of active cash game players shows the global appetite for poker has remained remarkably constant. French, Italian and Spanish markets have all seen increases in cash game traffic

This week, Traffic Watch draws back from individual networks to take a big picture look at how the markets have performed over the past year. The results are likely to surprise many industry commentators.

Dot-com (Non-US) Market

This market includes all “offshore” dot-com sites as well as nationally regulated sites that operate on international player pools, like Denmark and Belgium. Excluded are offshore sites serving the US market, and sites with segregated player pools (like France, Spain and Nevada),

Over the last 12 months, the market has fallen from an average number of active cash game players of 37,000 to just under 36,000, a decline of just 3%.