Bwin.party Leaves Portugal But Enters Land-Based Gaming Market in Italy

A deal with Objective 2016 will establish hundreds of Italian betting shops where players can wager through Bwin.

Key Takeaways

Bwin.party has stopped its operations in Portugal and told its affiliate partners that they must no longer market the company’s online gambling brands in the country.
Bwin has announced a partnership with Italian gaming company Obiettivo 2016 (Objective 2016) that will develop a strong presence in local betting shops.

Bwin.party has stopped its operations in Portugal and told its affiliate partners that they must no longer market the company’s online gambling brands in the country. The decision follows similar moves from most of the major operators in advance of the implementation of a new national licensing system for remote gaming.

21+ in OH. Please play responsibly. For help, call the Ohio Problem Gambling Helpline at 1-800-589-9966 or 1-800-GAMBLER.

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Jocelyn Wood, Editor Joss is a graduate in English from the University of Birmingham and has a Master’s Degree in Organisational Development from the University of Manchester. His career path has taken him from the British Army, through business & finance to seven years as a successful professional poker player. His experience of the European Union, law, accounting, finance, regulation and online poker provide the basis for his insights in the PRO specialist categories of Industry and Law & Regulation. As CEO he steered his own company through full Financial Services Authority regulation, and was asked by Morgan Stanley to take their UK mortgage business through the same process. Although British, he lives in Arequipa, Peru, set high in the mountains and surrounded by volcanoes. He is married to a Peruvian and has three children.

Article published on July 30, 2015.

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