The Stars Group Announces $4.7bn Acquisition of Sky Bet The Stars Group Announces $4.7bn Acquisition of Sky Bet
Key Takeaways
  • Sky Bet’s online sports betting operation is an established brand with deep penetration in the UK market thanks to its longstanding sponsorship of UK soccer.
  • The new company will have a fully diversified revenue stream with poker, casino and sports betting each contributing approximately one third of revenue.
  • SBG owns, Sky Poker, an independent online poker room that will likely be folded into the PokerStars online poker platform.

The Stars Group, parent company of PokerStars, has announced the acquisition of Sky Betting & Gaming (SBG) for $4.7 billion.

The landmark deal, which will result in the world’s largest publicly listed online gaming company, is expected to close in the third quarter of 2018, pending regulatory approval.

“The acquisition of Sky Betting & Gaming is a landmark moment in The Stars Group’s history,” stated Rafi Ashkenazi, the Company’s Chief Executive Officer. “SBG operates one of the world’s fastest growing sportsbooks and is one of the United Kingdom’s leading gaming providers.