Bet365 Launches its Own Road to Rio Promo
Key Takeaways
  • UK based Bet365 is jumping into the football frenzy created by the World Cup with an independent Road to Rio promotion.
  • The promotion is multi-faceted with €5k of prizes available in daily draws, and a multi-round format where players can earn escalating cash bonuses.
  • The escalating nature of the promotion clearly rewards higher volume players, while the random nature of the draw gives recreational players a greater chance of one of the top prizes.

UK-based Bet365 is jumping into the football frenzy created by the World Cup with an independent “Road to Rio” promotion.

The promotion is multi-faceted with €5k of prizes available in daily draws and a multi-round format where players can earn escalating cash bonuses.

The basis of the promotion is earning cards featuring top players. Cards are awarded by earning “coins” at cash game tables.