The Platinum Pass: How PokerStars Will Spend $9 Million Sending 300 Players to the Caribbean in 2019 The Platinum Pass: How PokerStars Will Spend $9 Million Sending 300 Players to the Caribbean in 2019
Neil Stoddart - PokerStars, All Rights Reserved
Key Takeaways
  • “We expect the PokerStars Players No Limit Hold’em Championship will set the new global standard for live poker tournaments.”
  • More than 300 Platinum Passes will be awarded via both live and online routes, making it a cornerstone of PokerStars’ promotional push in 2018.
  • Packages will be given out to big event winners, via raffles live and online, through the group’s VIP program and other CRM efforts.
  • PokerStars is anticipating 600 to 800 players at the inaugural PSPC 2019, with up to 500 direct and satellite buy-ins complementing the 300 or so entrants through the Passes system directly.

PokerStars announced the PokerStars Players No Limit Hold’em Championship (PSPC) on Friday, an all-new $25,000 buy-in tournament scheduled in January 2019.

To create what it calls a “true celebration of poker,” the operator will run a slate of promotions spread over the next year that will see hundreds of packages, each valued at $30,000, awarded to players via a myriad of different qualification paths.