Traffic at the Company Level: 888 Holdings, Playtech and bwin.party Neck and Neck
Key Takeaways
  • Partypoker’s recovery of its fourth place in the cash game traffic rankings is surely something its executives will cheer, but it still appears to lag far behind rivals iPoker and 888poker.
  • A deeper look at all networks operated by the three non-Rational Group members of the top five shows that the three are closer than they appear.
  • The difference in the distribution of markets between the three operators shows that each really is operating a different strategy.

Partypoker’s recovery of its fourth place cash game traffic ranking for its dot-com network is surely something its executives will cheer, but it still lags well behind rivals iPoker and 888poker.

The individual network rankings only tell one part of the picture. A deeper analysis of all networks operated by the three non-Rational Group members in the top five shows that the trio are a lot closer.