Traffic Watch Traffic Watch
Key Takeaways
  • Midweek the global cash game market rose almost 1%, but managed to drop back as the weekend approaches to register no change.
  • On October 13, Adjarabet launched its latest high volume inducing promotion, the Poker Masters, and it has already provided the Georgian based poker room with booming cash game traffic numbers.
  • Adjarabet is now registering its highest traffic since it first submitted its cash game numbers for tracking—averaging over 1,400 occupied seats—and has reached its highest position ever in the global cash game rankings, 5th.
  • A longer term look at the market through the lens of cash game traffic suggests that the post-Summer recovery is not on track to deliver the end of year performance operators hope for. This may be misleading; the dominance of PokerStars means that the impact of its introduction of Spin & Go may be distorting the picture as seen by other operators who are seeing a healthy recovery.

Midweek the global cash game market rose almost 1%, but managed to drop back as the weekend approaches to register no change.

On October 13, Adjarabet launched its latest high volume-inducing promotion, the Poker Masters, and it has already provided the Georgian based poker room with booming cash game traffic numbers.

Adjarabet is now registering its highest traffic since it first submitted its cash game numbers for tracking—averaging over 1,400 occupied seats—and has reached its highest position ever in the global cash game rankings, 5th.

A longer term look at the market through the lens of cash game traffic suggests that the post-Summer recovery is not on track to deliver the end of year performance operators hope for. This may be misleading: The dominance of PokerStars means that the impact of its introduction of Spin & Go may be distorting the picture as seen by other operators who are seeing a healthy recovery.