Key Takeaways
- Expect to see a blitz of advertising this week as the daily fantasy sports companies try to entice the baseball faithful to give their game a try.
- As the warm weather rolls in, so do the US igaming conferences.
- California tribes may be coming closer to uniting and eventually supporting the passage of online poker legislation in the state.
Spring Fever for Fantasy Sports
This week marks the opening of the Major League Baseball (MLB) season, and with it a renewed interest in fantasy sports and the accompanying marketing campaigns. In recent days, Boston-based DraftKings has been making strides to catch up to rival competitor FanDuel. DraftKings has struck a deal to become the “official daily fantasy game” of the MLB, and reports have surfaced that Disney is set to invest $250 million in the company.
