Marketing Insight

PokerStars

The traditional PokerStars Christmas Festival comes with a $10 million headline in promotions this year.

The events have already begun, and run through until December 27 when a special edition of the Sunday Million will offer a guaranteed prize pool of $5 million.

The Daily Double Jackpot offers 84 separate tournaments, two a day at each buy-in level. Any player who can win both events on the same day will get an extra prize of $1 million.

From the beginning of December, players will have a daily mission to achieve as part of the Christmas Calendar promotion. Each mission achieved delivers a different prize.