Marketing Insight
Key Takeaways
  • 888poker has continued its marketing strategy of emphasising the fun side of poker with the release of its second #HEADSUP video series.
  • On January 30, partypoker is doubling the tournament guarantees for three of its Fight Night tournaments.
  • Taking a tip from the online poker world, the London Hippodrome Casino has sponsored two poker players to promote the Hippodrome brand in the UKIPT and GUKPT tournament series.

888poker

888poker has continued its marketing strategy of emphasising the fun side of poker with the release of its second #HEADSUP video series. The program features former UK football celebrities Trevor Sinclair and Graeme Le Saux chatting while playing a relaxed game of poker.