Golden Button Challenge Shows Extent of PokerStars' Promotion Personalization Golden Button Challenge Shows Extent of PokerStars' Promotion Personalization
Key Takeaways
  • According to details on the Spanish website, players are placed into one of four groups, A through D.
  • “Keep in mind that to further improve the experiences of our customers we have customized the payment tables to suit different segments of users.”
  • The value of a prize for Group A is less than €1; for Group D players, it is more than €18.

The promotion on PokerStars’ segregated European sites this month has been Golden Button Challenge, a new personalized collection promotion that is likely to find its way to the wider dot-com international market.