Global online poker operator 888 has revealed what it calls a new "long-term strategy" to grow its online poker business, with a major new marketing push that will highlight the "negative elements" of online poker--and point out why 888 is different.

Global online poker operator 888 has revealed what it calls a new “long-term strategy” to grow its online poker business, with a major new marketing push that will highlight the “negative elements” of online poker—and point out why 888 is different.