Key Takeaways
- PokerStar has announced that it will be making significant changes to its VIP program next year, moving away from the monthly and annual VIP status cycle to a system “more personalized” that rewards play across all product verticals.
- The specific details have not yet been revealed, but broadly the changes align with Amaya’s corporate strategy to reduce the incentives to high volume players, improve the experience for new and casual players, and cross-sell into new Stars-branded gaming verticals.
- PokerStars is trying to mitigate complaints by players by providing more notice than it did when announcing the 2016 VIP changes.
PokerStars has announced that it will be making significant changes to its VIP program next year, moving away from the monthly and annual VIP status cycle to a system “more personalized” that rewards play across all product verticals.
The specific details have not yet been revealed, but broadly the changes align with Amaya’s corporate strategy to reduce the incentives to high volume players, improve the experience for new and casual players, and cross-sell into new Stars-branded gaming verticals.
