iPoker's Secular Decline, in Numbers
Key Takeaways
  • A look at iPoker’s cash game traffic statistics across its markets explains why the company thnks online poker is in a secular decline..
  • iPoker’s dot-com network traffic has declined from an average of 3,125 cash game players to 1,950 a decline of 37.6% over the last year.
  • Despite the numbers, Playtech’s 2013 annual report was upbeat about the prospects for poker in 2014.

Playtech’s quarterly and annual financial reports have described the decline in online poker as “secular,” meaning that it is expected to persist over a long period. A look at iPoker’s cash game traffic statistics across its markets explains why the company has taken that position.