Going it Alone: Unibet's Independent Online Poker Room

Recently acquired Finnish-focused Pokerihuone brand to move off MPN next week.

Online poker revenues continue their recovery after switching from MPN to a proprietary poker platform.

The new head of poker at Unibet has experience as a professional player and in CRM at PokerStars.

Online poker revenues remain 28% below where they were before the operator left the MPN network, but the gap is closing.

A milestone hand promotion will give players an outside chance of winning €1,000,000.

17.6% growth from last quarter, and a strong seasonal recovery bode well for Unibet’s new strategy.

Paid support forum starts afresh with PR-friendly thread.

New platform aims to reverse massive decline in poker revenues for the group.

Unibet is looking to its new poker client to generate growth this year.

Mobile and and dot-country rollout scheduled for next month, with an achievements-based loyalty program to go live April 1.

New poker client boasts over 500 concurrent cash game seats.

Cash game traffic numbers will not be submitted to PokerScout.