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The new version of the US-focused poker advocacy group will be led by Mark Brenner, described in the press release as a “longtime business development and government relations executive.”
Poker Advocacy Group PPA Rebrands as Poker Alliance

Poker Central steps in to provide financial support for the revamped poker advocacy organization.


In partnership with gaming content creator ESP Gaming, Poker Central has announced the launch of their new 10,000 square-foot studio in the Aria Resort & Casino in Las Vegas.
Poker Central Reveals New Las Vegas Studio to Expand its Poker and eSports Coverage

Based in the Aria Resort & Casino, the new set will be the home to all new poker and esports events.


Online poker operator 888poker has once again partnered with digital TV channel Poker Central making it the in-show sponsor for the real money online poker category.
888poker and Poker Central Sign Exclusive Sponsorship Deal

It will be the third consecutive year that the pair have partnered for flagship events such as the Super High Roller Bowl.


Recently, Spain’s oldest football club, Sevilla FC, announced a new sponsorship deal with social gaming company Playtika, owner of the immensely popular World…
Why Playtika Sponsoring Sevilla FC is a Big Deal

Social poker hits the big leagues with PlayWSOP.com to be emblazoned on the shirts of Seville’s top-flight football team.


"It’s a twofold strategy of super-serving the most passionate fans through the niche SVOD service of PokerGO, while exposing the game to a more casual audience through linear network distribution of our biggest events."
Driving the Direction of Poker Programming: An Interview with PokerGO’s VP of Content

Sam Simmons explains how PokerGO has been able to attract both hard-core and casual poker fans.


Spain’s oldest football club announced a new sponsorship deal with social gaming company Playtika This new sponsorship deal signifies the coming of age of social poker products.
Why Playtika Sponsoring Sevilla FC is a Big Deal

Social poker hits the big leagues with PlayWSOP.com to be emblazoned on the shirts of Seville’s top-flight football team.


The use of live streaming as a method to promote poker continues to grow unabated. PokerStars added two new members to its Team Online last week, and earlier…
Live Streaming: Still the Hottest Vehicle for Promoting Poker

Both online and land-based poker providers continue to embrace the medium as a means to reaching their target audiences.


Zynga reported a profit of $5.1 million during Q2 2017. Zynga Poker accounted for 21% of the company’s $164 million in online gaming revenue last quarter.
Mobile and Engagement: The Keys to Zynga Poker’s Q2 Success

Free play poker giant continues to grow as company touts Poker Central partnership and strong mobile performance.


Brand ambassadors that specialize in live streaming poker have become increasingly routine. Land-based poker operators have also seen the potential to use live streaming to reach wider audiences and have embraced the real-time broadcasting of their products.
Live Streaming: Still the Hottest Vehicle for Promoting Poker

Both online and land-based poker providers continue to embrace the medium as a means to reaching their target audiences.


Decades old online poker operator PKR is offline. Both PokerStars and partypoker have revealed details about their new VIP programs for the first time.
Poker Insight

Online poker room launches and closures, WSOP and other live poker changes, contrasting approaches to player rewards and much more.


Partypoker to run a live event on Russian soil. Amaya expects to post a bumper 2016, but warns of 2017 headwinds.
Poker Insight

A new live event in Russia, two market withdrawals, 2016 revenue figures from the US markets plus hopes for 2017.


More new games at partypoker. 888 trials new client version.
Poker Insight

New online poker games, updated software, changes to the way fans will watch poker, the first-ever European shared liquidity agreement and more.


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End The Weekend In Championship Mode
You’ll find $35,000 in guaranteed prize money on the table this Sunday. And with a 75,000 starting stack, nothing beats it. — read more »
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Several Bots Accuse Real Humans Of Playing At Americas CardRoom
Are there human beings playing on ACR? That's what many top poker bots are alleging with many concerned ACR is not taking the issue seriously. — read more »
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