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As Day 3 of the PokerStars Players No Limit Hold’em Championship (PSPC) is about to get underway at the Atlantis Resort & Casino in The Bahamas, 54 players out…
54 Platinum Pass Winners Remain as PSPC Heads Into Day 3

The PokerStars Players No Limit Hold’em Championship will see 207 players reenter the field as the tournament progresses into its third day.


If you have been streaming online poker lately or if you have been aspiring to, then there is good news for you.
Stream for Rakeback: Twitch Streaming to be Cornerstone of Run It Once Poker Marketing Strategy

In his latest blog update, Phil Galfond introduces “streamR,” a rewards program that will give up to 110% rakeback to live-streamers.


PokerStars VR, a virtual reality game of Texas Hold’em, is now available to consumers worldwide. The full public launch on Thursday follows a closed beta…
PokerStars VR Officially Launches

Anyone with an Oculus or Vive headset can now download the game and play for free.


Last week, online poker giant PokerStars unveiled its new virtual reality poker product, PokerStars VR, at a trade show in the United Kingdom.
Live Streaming to Play Key Role in PokerStars VR Success

Twitch will play a central role in raising the profile of PokerStars’ upcoming virtual reality game


PokerStars has become the first major online poker operator to officially put its brand on a virtual reality product.
PokerStars Ventures into Virtual Reality with PokerStars VR

PokerStars VR is the company’s latest attempt at innovation around its core online poker product.


CoinPoker's "pre-ICO" fundraiser is being heavily promoted across the online poker industry. Partypoker concludes its collusion investigation, returning $50k to players, and it has also axed its dormant account fees.
Tournament Tweaks, DFS Deals, and Another Poker ICO: This Week in Online Poker

Making a big splash everywhere the last two weeks is CoinPoker, a new cryptocurrency-based online poker room in the…


Guarantees for WCOOP are up 20% on the $50 million guaranteed last year and larger than the $55 million SCOOP earlier this year.
By the Numbers: How Over $100 Million Will be Paid Out in Online Tournament Series Next Month

Record-breaking $60 million WCOOP will lead the pack as all operators up their total guarantees.


The use of live streaming as a method to promote poker continues to grow unabated. PokerStars added two new members to its Team Online last week, and earlier…
Live Streaming: Still the Hottest Vehicle for Promoting Poker

Both online and land-based poker providers continue to embrace the medium as a means to reaching their target audiences.


Brand ambassadors that specialize in live streaming poker have become increasingly routine. Land-based poker operators have also seen the potential to use live streaming to reach wider audiences and have embraced the real-time broadcasting of their products.
Live Streaming: Still the Hottest Vehicle for Promoting Poker

Both online and land-based poker providers continue to embrace the medium as a means to reaching their target audiences.


As part of the partnership, Hart will be leveraging his global social media reach to introduce the PokerStars brand to new audiences and to "promote the fun and social aspects of poker."
Hollywood Star Kevin Hart Joins PokerStars as Brand Ambassador

Utilizing one of the biggest social media reaches in the world, Hart will promote the PokerStars brand in perhaps the biggest endorsement deal in online poker history.


At the time of writing, there are 149 players registered in the Masters game, and 62 for the All Stars.
Over 200 Players Ready for PokerStars “All Stars” Rake Free Cash Game

Some of the world’s top players, including Daniel “Jungleman” Cates, Timofey “Trueteller” Kuznetsov and Jonas “OtB_RedBaron” Mols sign up to PokerStars’ rake-free cash game experiment.


Both PokerStars and partypoker are revamping their rewards programs this summer. We're soon to hit the high season for online poker tournaments, and all the major dot-com operators have laid their cards on the table with bumper schedules for May.
Marketing Insight

New rewards programs, big spring tournaments and the schedule for April promotions across the online poker industry.


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Dan Cates Spends Valentine’s Day Sighing, Staring Out Rainy Window Thinking About Durrrr Challenge
On Thursday, Dan "Jungeleman" Cates struggled to muster up the energy to celebrate Valentine's Day, choosing instead to reminisce about days gone by of the durrrr Challenge. — read more »
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