Next month’s launch of ESPN Bet in 16 states faces some unique challenges, but finding a snappy logo isn’t one of them.
The revolutionary partnership will result in a new sportsbook brand, ESPN Bet, which aims to disrupt the US sports betting market.
Despite being “crown jewel” of US sports media, Morgan Stanley analysts say a sportsbook deal with ESPN faces big obstacles.
Play will begin online then shift to live play before culminating in a heads up match between the US and international finalists.
Poker Central and ESPN will both be covering the 50th WSOP with coverage of the Main Event kicking off on July 3.
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