Marketing Insight
Key Takeaways
  • Partypoker announced Patrick Leonard as their new Ambassador.
  • Sky Bet recently signed a three-year sponsorship deal with the English Premiership, branding UK’s top football league the “Sky Bet EFL.”
  • The million-euro Main Event of the Winamax Series surpassed its guarantee, attracting over 8000 participants and building a prize pool exceeding €1.1 million.

Partypoker

Partypoker announced Patrick Leonard as their new Ambassador. It is perhaps a surprise the poker room signed a high stakes cash game and tournament grinder to represent their site, as the norm seems to be more sports and celebrity endorsements.