Key Takeaways
- The third quarter of 2014 produced £2 million of revenue, up from the £1.7 million of the second quarter. The increase is expected as revenues typically rise as the market emerges from the Summer low, but the 17.6% increase confirms that the company’s online poker strategy is on the right track.
- Last year Unibet took a major decision to develop its own software platform and leave the iPoker network. The decision is starting to pay off as poker revenues recover well from the Summer low.
Last year Unibet took a major decision to develop its own software platform and leave the MPN network. The decision is starting to pay off as poker revenues recover well from the Summer low.
Unibet’s innovative poker software has received good player reviews and the regularity with which it releases updates and improvements suggests that it is being supported by significant IT resources.
The company’s third quarter report presented the bald figures for poker revenues, which remain well below the figures of two years ago, but the proprietary platform strategy, with a focus on recreational players, is considered to be a longer term investment.
