- GGPoker partners with popular influencer True Geordie, aiming to enhance its media presence.
- The collaboration includes a weekly freeroll tournament and True Geordie representing GGPoker at the WSOP Circuit.
- True Geordie’s massive online following and podcasting success make him an ideal brand ambassador.
- PokerStars terminated its contract with True Geordie due to controversial remarks, but GGPoker embraces the opportunity.
- GGPoker’s strategy of poaching ambassadors from rival platforms has been successful in expanding its brand.
GGPoker has teamed up with famous YouTuber and content creator Brian Davis, more commonly known on the internet as True Geordie.
The collaboration between the two was announced earlier this month, and it marks yet another attempt for GG to enhance its media presence and expose its brand to audiences who share similar interests and passions.
GGPoker will host a weekly freeroll every Thursday exclusively for UK and Ireland players as part of the deal. The tournament will have $1000 in guaranteed prize money, and players taking part can also claim the bounty on True Geordie’s head. The freeroll will run through the end of August.
Davis will also wear the GGPoker patch at the upcoming WSOP Circuit in London that makes a return after over a decade. In partnership with GGPoker, the special circuit is scheduled to kick off right after the WSOP 2023 live series ends — from July 27 at the JW Marriott Grosvenor House Hotel in London.
The operator in the press release wrote, “True Geordie’s followers will have the chance to connect with him directly and share the virtual felt in exhilarating games and tournaments available exclusively at GGPoker.”
“We are delighted to welcome Brian 'True Geordie’ Davis to the GGPoker family,” said Angela Martin, UK & Ireland Head of Marketing at GGPoker. “His exceptional talent and magnetic personality resonate with our commitment to providing an unparalleled poker experience to our players. We can’t wait to see him engage with our vibrant community and bring his unique style to the tables.”
