bwin.party has extended its sponsorship of the MotoGP World Championship for a further two years. bwin.party has sponsored MotoGP since 2004.
The new agreement will see bwin be the title sponsor for two Grand Prix, the bwin Grand Prix České Republiky and Gran Premio bwin de España and have a “highly visible presence”
bwin.party CEO Norbert Teufelberger said: “We are proud to be extending our partnership with MotoGP for another two seasons. MotoGP is one of most exciting sports in the world and is a perfect fit for the bwin brand.”
The MotoGP series of motorcycle races is particularly popular in Italy and Spain, two of the ten regulated markets where the company’s new strategy is focused.